Telecom

Cloud computing conference presentation for telecom.

Is WAN Optimization Still Relevant in a Cloudy World?


Session Date: March 24, 2010
Session Time: 11.15am EST (8.15am PST)
Keywords: WAN, private clouds, Networking, Latency.
Authors: Apurva Dave, Vice President Product Marketing and Alliances, Riverbed Technology.
Abstract: Poor application performance due to WAN latency has negatively impacted distributed enterprises and organizations for years. Now this same issue threatens companies who are moving to create private, public or hybrid cloud computing networks. As companies determine which applications are appropriate to run in the cloud, WAN optimization can help -- not only in breaking performance bottlenecks, but also in reducing the number of applications that would otherwise need to be rewritten. WAN optimization capabilities are being extended to address a broad range of private and public cloud computing challenges. The speaker will examine virtual WAN optimization and advancements in branch office optimization that will enable, and further drive, dependence on cloud computing.

Optimizing the Performance of Cloud Computing.


Session Date: March 24, 2010
Session Time: 9.45am EST (6.45am PST)
Keywords: WAN, private clouds.
Authors: Apurva Dave, Vice President Product Marketing and Alliances
Riverbed Technology.
Abstract: As organizations move more to private and public cloud computing models, application performance over the Wide Area Network continues to be a source of pain. In fact, two of the top five top barriers to cloud computing growth include data transfer bottlenecks (latency) and application performance unpredictability. Many enterprises today are realizing that they already have private clouds, or are a short step away from reorganizing their assets into a private cloud format. Private clouds offer the benefits of the public cloud, while enabling enterprises to retain full application performance visibility and control.

Managing the API: Unleashing Massive Revenue Opportunity for Telco Operators.

Keywords: telecommunications, business models, API, cloud management, industry-specific.
Authors: Sam Ramji, Vice President of Strategy for Sonoa Systems.
Abstract: Similar to the impact that the “Web economy” had on businesses in the 90s, today's companies are finding it highly strategic to open up to the cloud. And these businesses in the cloud need cloud APIs. Associated with this jump to the cloud are a ton of concerns around management, security, scalability, governance and analytics ... So companies need to adopt technology that helps to address these concerns and be smarter about the move to the cloud.

The telecommuncations industry is a prime example of an industry ripe for leveraging cloud APIs. APIs have actually been fundamental to telcos for a long time, going back to 1878 when the first switch exposed an interface for people to make requests to set up telephone calls. The potential of telco APIs have expanded dramatically since then with the growth of the Web and mobile internet devices, yet because telco APIs aren't usually presented in a web-centric way, developers have been slow to adopt them vs. some of the other Web APIs. So what’s the missing link? Telcos need to adapt by making their tools and processes simpler and more suited to serving much larger numbers of Web developers than before.

Mobile Access to the Cloud – what is to be done different?

Keywords: Mobility, Mobilize, location, presence, mobile applications
mobile browser, mobile worker, mobile device.
Authors: Ram Kumar, Persistent Inc. and Anurag Jain, Gigzee Inc.
Abstract: The limited processing and memory capabilities of mobile devices have always required some use of the cloud for delivery of applications and services. Mobile applications today can be enhanced with location, presence and other value-added services, driving greater use of the cloud to create compelling applications. Enterprises are looking to utilize cloud platforms to develop mobile applications, particularly mobile applications that leverage enterprise data. However, mobile devices in use today have their own proprietary platforms with different run time environments and unique UI frameworks for applications. Most successful applications bypass the mobile browser and leverage the different development platforms based on the device. The cloud approach for mobility applications is therefore significantly different from the cloud approach for desktop applications.

Cloud Security: What Organizations Need to Know.

Keywords: Cloud Security, Workflows, Workloads.
Authors: Dipto Chakravarty, VP of Novell.
Abstract: Many people believe you can take traditional identity and security practices, throw them in a cloud environment, and expect everything to work just fine. Not so! Businesses taking advantage of cloud computing should utilize cloud security approaches that support sharing of roles, policies, and workflows, rather than merely providing single sign-on.

Successful Management in a Public Cloud Computing Environment

Keywords: Public Cloud Computing, WAN service provider.
Authors: Randy Rowland, GM of Hosting Services, Terremark.
Abstract: Public cloud computing services can be difficult to manage as they have at least three separate management domains: the enterprise, the WAN service provider and the various cloud computing service providers. Successful management requires that thorough, consistent management data be gathered from each of the domains. Public cloud management also requires methods that span the various management domains. This session will identify what you can and must do to manage this multifaceted technology.

Data Anonymizers: One Approach to Privacy in Cloud Computing.

Keywords: Security, Privacy, Anonymizer, SaaS.
Authors: Sergio Loureiro and Matthias Jung, secludit(France).
Abstract: Web-applications and SaaS (Software as a Service) become more popular not only for end-users, but also for enterprises. As a consequence, mission critical and potentially confidential data is stored on the premises of service providers. Privacy of data has therefore become a major concern for companies that consider to use web-services. But given the lack of control over the infrastructure (hardware, software, databases), what are the options besides trusting the service provider and paying attention to the service level agreements (SLA)? Is it possible and technically feasible to manage privacy within the web?

Will the Cloud Kill the PBX? How Cloud Computing and Mobile Clouds are Changing the Face of Telecom.

Keywords: telecommunications, mobile cloud computing
Authors: Vlad Shmunis, Co-founder and CEO of RingCentral.
Abstract: Cloud computing is dramatically reshaping the traditional telecom industry – providing voice and communications solutions that meet today’s mobile and distributed work model at a fraction of the cost of legacy phone systems. The once tried and true PBX and traditional hosted PBX models are being put to the test, as cloud-based services like Google Voice for consumers and RingCentral for businesses are quickly becoming mainstream – and giving carriers a serious run for their money.

Achieving business continuity goals with a cloud-based DR plan

Session Date and Time: Day 3, March 25, 9.45am EST (6.45am West Coast) (45min)
Keywords: Disaster Recovery, Continuity Cloud, Data Replication, Standby Resources, Transatlantic Replication
Authors: Mark Ball, iLand.
Abstract: Ensuring the continuity of your business means being prepared for the unpredictable with nimble infrastructure that’s resistant to catastrophe and able to recover quickly when disaster strikes. A cloud-based disaster recovery (DR) plan can provide cost-effective business continuity options to enterprises of all sizes. In this presentation, iland will present case studies that show real examples of the cloud computing solutions described. We can also provide demonstrations of key solutions including software-based and SAN-to-SAN data replication, standby resources, and transatlantic replication.

Amazon SimpleDB and Data Replication Best Practices (@ Netflix)

Keywords: Amazon SimpleDB, Consistency, CAP Theorem, Data Replication
Authors: Siddharth Anand, Netflix.
Abstract: The CAP theorem states that we can optimize for 2 of 'C', 'A', and 'P'. The recent sudden increase in interest in key-value stores acknowledges that optimizing for 'A' and 'P' best fits the needs of eCommerce sites like Netflix. What does it take to move companies like Netflix away from its dependence on availability-limited, strongly consistency RDBMSs towards key-value stores like SimpleDB? What does it take to accept writes in multiple cloud regions and in our Data Center while keeping all copies consistent? How do applications designed for RDBMSs need to change to leverage key-value stores? Come and find out.

-- Cloud Computing Conference - Cloud Slam 2010.

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